This year, Miami Swim Week is striving to emphasize sustainability, up-cycling, and slow fashion to try to reduce the industry's impact on the air and oceans. Some standout events include the Segunda Mano Fashion Show and the Paraiso Upcycle Challenge. There will also be many eco-friendly brands in attendance. The following brands all prioritize sustainable practices and values and are making waves in the swim industry. Read about them here and look out for their shows at Miami Swim Week 2022!
Siren Swim Co.
Siren's mission is to make comfortable, cute, and long-lasting swimwear that is environmentally conscious. Their practices are setting the standard of eco-friendly production in the industry. They use completely recycled fabrics as well as eco-ink. ECONYL, their main fabric, is made from plastic waste found in the oceans and has all the properties of nylon without any of the harm. Additionally, a portion of their profits go to New Standard and Healthy Seas, two groups fighting to introduce impactful legislation.
This brand practices slow fashion, a relatively new concept designed to reduce waste in the production industry. Each of their designs is made-to-order so as to reduce overstock waste. They encourage shoppers to move away from next-day shipping culture and embrace high-quality garments made in a healthy and sustainable, albeit slightly slower, way. The company also donates a portion of profits to tree-planting initiatives.
Tiare aims to reduce their carbon footprint by simplifying the process. Their products are all handmade using traditional dying techniques in Bali. Additionally, they have recently introduced a collection using entirely plant-based and biodegradable fabrics. These fabrics are made from fibers in pineapple leaf, mulberry bark, banana, eucalyptus, and more. The company also uses entirely biodegradable packaging.
This brand's products have an infinite lifetime. Their products use a nylon created from recycled plastic bottles and other ocean plastics. When a customer is done with their suit they can simply send it back and the recycled nylon will be used again. This circular process reduces excess waste and production-related carbon emissions. Additionally, the company has released a line using other plant-based fabrics such as TENCEL. Their packaging comes entirely from recycled materials and is compostable.
VDM the Label
This brand is entirely plastic free, except for the recycled ocean plastic used to create their fabrics. They use any excess fabric not used in production to test their future designs. Their main fabric, REPREVE, takes 45% less energy to make compared to standard textiles in the industry. They also use eco-rayon, a wood-based textile, and ECONYL, a fabric made from ocean plastics.
This brand works to emphasize up-cycling in their production process. They use fabric scraps that would normally go in a landfill for their swimsuits' inner linings, and many of their collections use completely recycled fabrics. They have also designed a forward-thinking swimsuit that can be reversed for two different patters and tied in two different ways, meaning that one swimsuit counts for four. This way, customers don't have to buy as many different styles, reducing production volume altogether and therefore reducing the company's carbon footprint.
Call to Action Swimwear
Armed with six up-to-date certifications on their website, this company is setting an example for reliability in the sustainable fashion world. They are careful to only work with suppliers and manufacturers who share their values, and they are willing to spend a little bit more time and money to get the most eco-friendly product possible. Their goal is to create long-lasting and fashionable swimwear that their customers are willing and able to use for a long time.
Our company, Dhakai, helps small businesses get up and running while implementing the sustainable practices and eco-friendly fabrics mentioned in this article. Our team will be in Miami for Swim Week and we would love to connect with you! Reach out to us at firstname.lastname@example.org or visit our website to learn more. If you are ready to take the leap towards recycled fabrics and carbon neutral practices, sign up for a free one-on-one consultation here.