If you’re looking to create your own apparel products, getting to know the fashion design and production process is essential. As it can be complex, we have broken it down into 10 steps. 1. Research The first step in the design process should be to research. It’s important
As a business or apparel brand, it’s important to create an identity that your customers recognize and connect with. One way to do this is through creating your own name-drop merchandise. Name-drop merchandise is just what it sounds like; dropping notable names from your business such as its name,
The fashion industry is forever changing, and brands are constantly under pressure to keep up with their competitors. Technology is a driving force behind this change, as the industry is constantly embracing its innovation. With constant technological advancements being made, brands have the ability to connect with their customers more
When it comes to starting a clothing brand, step one is usually deciding on a method of production.
As more and more apparel brands consider themselves sustainable fashion, ethical clothing, and fair production, there enters this gray area of transparency.
The US shipping port is as congested as the common cold right now. Ships are stuck and massive delays are upon us. So what does the shipping crisis mean for your upcoming orders?
The fashion industry is contributing to the environmental and social crises on an ever increasing scale. The industry is responsible for the production of 92 billion tons of waste every year and the figure is growing significantly as consumption is also increasing. It’s been estimated that 15% - 25%